What kind of franchise owner is East Coast Wings + Grill looking for?

We look for business-minded, community-focused owners who understand profit and loss (P&L) management. The strongest candidates are actively involved in the business and seeking a system Driven by Unit Level Economics®.

Do I need restaurant experience to own an East Coast Wings + Grill franchise?


Restaurant experience is helpful, especially for multi-unit development, but East Coast Wings + Grill offers training and a support system so you can start with one location and expand over time.

How much does it cost to open an East Coast Wings + Grill franchise?

The estimated initial investment to open a full-service East Coast Wings + Grill restaurant ranges from $443,400 to $1,257,300. Actual costs may vary based on real estate, buildout, equipment, local market conditions, and other factors.

What are the financial requirements to become an East Coast Wings + Grill franchisee?


East Coast Wings + Grill requires a minimum of $400,000 in liquid capital per unit to be developed and a minimum net worth of $800,000 for one unit. 

What are the franchise fees for East Coast Wings + Grill?

The initial franchise fee is $40,000. Ongoing fees include a 5% royalty and a 2% brand fund, both calculated based on gross sales.

How much can an East Coast Wings + Grill franchise owner make?


We are Driven by Unit Level Economics®, which means restaurant-level performance is central to how we think about growth and support. Because earnings vary by market and operator, we provide financial performance information in Item 19 of our Franchise Disclosure Document and encourage every candidate to complete thorough due diligence.

How long does it take to open an East Coast Wings + Grill restaurant?


A typical timeline is often around 10 to 15 months, depending on the market availability  and construction guidelines.

How do I find out if my territory is available?


You can visit our Available Markets page to explore states we are currently developing in. Fill out a franchise inquiry form to connect with our team to discuss specific markets of interest.

What’s the ideal restaurant size and location for an East Coast Wings + Grill?


We typically look for 2,400- to 2,800-square-foot spaces in inline or end-cap locations within strip centers. Strong sites are usually near other restaurants and retail, with good visibility, traffic, access, parking, and market fundamentals.

How do I open an East Coast Wings + Grill franchise?

To get started, complete the franchise inquiry form and connect with our franchise development team. We’ll help you understand the opportunity, review your market and qualifications, and guide you through the process, from Discovery Day to the next steps toward opening your restaurant.

How do I qualify for a Discovery Day?

Once you complete the online form and speak with our team member, we can determine the next steps. An application, financials, background check need to be completed and reviewed before a meeting is scheduled.

How does East Coast Wings + Grill support franchisee performance?


We use franchisee performance as our primary success metric. Rather than focusing on rapid growth, we help our franchise owners improve unit-level performance through data-driven operational coaching, KPI analysis, and field visits. Our system is stronger when our franchise owners are successful.

Does East Coast Wings + Grill help franchisees find real estate?


Yes. We have in-house Real Estate experts and a network of local brokers that will assist you in site selection.

What type of training program do you provide for franchise owners and certified managers?

We provide a 6-week educational training course that combines in-store and classroom instruction, with a week-long break during the course.

How many employees does an East Coast Wings + Grill restaurant need?


Staffing needs vary by restaurant size and market, but a full-service East Coast Wings + Grill restaurant generally requires about 25 to 40 team members.

What makes East Coast Wings + Grill different from other wing franchises?


We offer the flavor variety wing fans crave in a setting that works for the whole family. With 50+ award-winning wing flavors, 7 heat levels, and a full-service restaurant model Driven by Unit Level Economics®, we give franchisees a bold brand experience built for long-term growth.