What Makes a Franchise Brand Stand Out in Marketing?

Source: Franchise Business Review

Restaurant Franchise - East Coast Wings and Grill

What Makes a Franchise Brand Stand Out in Marketing?

Hear from the Best

What do the most successful franchises do when it comes to marketing? Franchise marketing leaders from two award-winning brands–one a high-investment brick and mortar food franchise, one a lower-investment, flexible location real estate franchise—share the strategies and tactics they use to excel at marketing support—from building stronger brand awareness and improving lead generation to better supporting franchisees with local marketing campaigns.

  • You’ll learn how these top-performing brands:
  • Gain buy-in from franchisees to marketing programs
  • Use franchisee feedback to improve marketing program performance
  • Equip field support teams to coach on local marketing best practices
  • Measure performance of marketing support programs

If you’re ready to level up your marketing support and boost franchisee satisfaction, tune into this exclusive conversation.

Panelists:

  • Petya Manning, VP of Marketing, NextHome
  • Ashley Mitchell, VP of Marketing, East Coast Wings + Grill

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